If you want to know what your client’s competition is doing for digital marketing, put in their keywords in google and watch what shows up in Ads or on the right side of the search bar.
Click on one or more and they will follow you with different marketing messages and calls for actions.
You don’t want to copy these but understand if there are any trends or price points to be aware of.
These companies are actively advertising and many will be industry influencers. By searching various keywords, you’ll start to pick trends on how your client’s completion markets allowing you to be one step ahead.
In summary, by clicking on your client’s marketing keywords and see what comes up, you’ll be able to create a better ad strategy and never be surprised.
For more information on creating a successful, long term Digital Marketing program, contact Sick Media Group today at www.sickmediagroup.com or 949.467.1717.